No other company has raised so much in the fight against breast cancer.

The health and well-being of women has been a fundamental focus for Avon. The Avon Breast Cancer Crusade raises funds and awareness in 50 countries to support access to care and help find a cure. We're proud to note that by the end of 2003, more than $300 million in funding had been returned to breast cancer care and research organizations worldwide. No other company has raised so much money or awareness in the fight against breast cancer.

Key to the success of the Avon Crusade are dedicated Representatives around the world who have generated millions of dollars by selling special "pink ribbon" products. Joining them in Avon's uniquely grassroots approach are thousands of Avon Associates, customers and private citizens, all of whom support a wide array of fundraising initiatives.

In Canada, Avon Independent Sales Representatives have raised close to $10 million for breast cancer research.

Avon donates all funds raised to the Canadian Breast Cancer Research Alliance (CBCRA).The CBCRA is the primary funder of breast cancer research in Canada. It is a unique partnership of public, private and non-profit organizations who are collectively funding top breast cancer research in Canada.

In the past 10 years, the CBCRA allocated $102 million to 319 different breast cancer research projects across the entire spectrum of breast cancer research, including prevention, early detection, treatment, fundamental laboratory investigations, quality of life and health services.

"We now know that one day we will be able to control breast cancer, to make it a non-life threatening disease. This is more than a hope, more than a prayer. When? If we can maintain the momentum through breast cancer research, some predict we can beat cancer within the next 10 years. LET'S DO IT! "

Dr. Marilyn Schneider,
Executive Director,
Canadian Breast Cancer
Research Alliance